Nov 28, 2022  
Loyola Marymount University Bulletin 2018-2019 
    
Loyola Marymount University Bulletin 2018-2019 [ARCHIVED CATALOG]

ENTR 3310 Introduction to Entrepreneurship


3 semester hours

This course is designed to introduce students to entrepreneurship as an integral part of our economy at the local, regional, national, and global level. Students will learn about the processes involved in taking entrepreneurial ideas from conception to new venture launch, with emphasis placed on the creativity, critical thinking skills, and flexibility essential to recognizing business opportunities and assessing those opportunities' feasibility in uncertain, dynamic markets. At a more detailed level, students will be exposed (through readings and experiential exercises) to issues of creativity and innovation, feasibility analysis, "proof of concept" development, and new venture leadership.

Junior standing required.

Prerequisites: BADM 1010 , BADM 1020 , all with a minimum grade of C (2.0).