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Mar 28, 2024
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Loyola Marymount University Bulletin 2020-2021 [ARCHIVED CATALOG]
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MBAH 680 Building an eCommerce Business in a Semester 3 semester hours
Using a practitioner’s approach combined with the exposure to necessary knowledge of eBusiness management, strategy, technology, and operations, this course examines how to build a successful eBusiness including a functional eBusiness website. The focus is primarily on the knowledge needed to build a consumer centric eBusiness (B2C). Also listed as MBAC 680 and MBAD 680 .
Prerequisites: MBAA 6040 and MBAA 6090 .
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