Apr 20, 2024  
Loyola Marymount University Bulletin 2015-2016 
    
Loyola Marymount University Bulletin 2015-2016 [ARCHIVED CATALOG]

MRKT 4560 Supply Chain Management and Logistics


3 semester hours

This course takes a look at the front-end functions of marketing planning, logistical planning, business relationships, networking, and the marketing benefits of business collaboration inherent in the dynamic channels of distribution used in a global business environment.

Prerequisites: MRKT 3510 , MRKT 3520 , MRKT 3530 .