Mar 28, 2024  
Loyola Marymount University Bulletin 2020-2021 
    
Loyola Marymount University Bulletin 2020-2021 [ARCHIVED CATALOG]

Entrepreneurship, B.B.A.


Return to {$returnto_text} Return to: Academic Degrees and Programs

Objectives


The Bachelor of Business Administration Entrepreneurship major at LMU provides undergraduate students with the fundamental theories, critical thinking skills, and real-world awareness necessary to develop their entrepreneurial competencies. The focus of the major is to equip students with an entrepreneurial mindset, state-of-the-art skill set (e.g., entrepreneurial processes), and practical experiences to support their (immediate or eventual) launch into careers as startup entrepreneurs (i.e., founders and/or leaders of new ventures), social entrepreneurs (i.e., founders and/or leaders of social ventures or change agents in society), and corporate entrepreneurs (i.e., “intrapreneurs” or change agents and leaders within established, more traditional organizations).

Learning Outcomes (all pathways)


  • Students will demonstrate an entrepreneurial mindset.
  • Students will demonstrate proficiency in the entrepreneurial process (e.g., recognizing and evaluating opportunities and conducting feasibility analysis, etc.).
  • Students will be able to analyze technological trends and opportunities.
  • Students will be able to build financial models and evaluate the financing strategies for a growing venture.
  • Students will be able to plan marketing strategies and tactics for a new venture.
  • Students will be able to explain the social, environmental, and economic responsibility of an entrepreneurial venture.

Pathways


In addition, there are three pathways (startup, corporate, and social entrepreneurship) in the major, each with specific additional learning outcomes described below.

Startup Pathway


  • Students will be able to plan for the launch of a new venture in the context of a startup environment.
  • Students will be able to design a course of action and execute to launch and grow a new venture.

Social Entrepreneurship Pathway


  • Students will be able to apply their entrepreneurial mindset and business skills to create innovate approaches to social/environmental problems.
  • Students will be able to explain the key innovations and best practices in business models, legal forms, financing alternatives, and organizational strategies of for-profit and not-for-profit social ventures.

Corporate Entrepreneurship Pathway


  • Students will be able to identify and analyze entrepreneurial opportunities (e.g., performance improvement or new business opportunities) pertaining to an existing organization.
  • Students will be able to explain the processes and skills needed to lead and manage change inside an organization.

Major Requirements


Upper Division Business Core Requirements:


Note:


A cumulative GPA of C (2.0) must be achieved in the major requirements (all business, economics, and mathematics courses).

For purposes of meeting the requirements for the B.B.A., Entrepreneurship major, degree and determination of academic probation, an overall cumulative grade point average of at least a C (2.0) must be obtained in all courses required in the major.

Model 4-Year Plan–Bachelor of Business Administration–Entrepreneurship Major Curriculum


The following curriculum represents the order or sequence in which it is expected that students will take the various courses required for the B.B.A. (Entrepreneurship major) degree.

Entrepreneurship majors can choose one of three pathways, i.e., one of the three specialized Entrepreneurship Curriculum Pathways: Startup Entrepreneurship, Corporate Entrepreneurship, and Social Entrepreneurship. The foundational courses are the same across all the pathways. They are: ENTR 1310 Fundamentals of Entrepreneurship , ENTR 2310 Technology Trends, Opportunities, and Tools , and ENTR 3355 Entrepreneurial Finance and Entrepreneurial Marketing  (this course does not need to be taken prior to taking the cornerstone courses).

The requirements for the remaining course for the Entrepreneurship major are specific to each Pathway. Students take one of the cornerstone courses within the respective pathways that include ENTR 3350 New Venture Creation  (for the Startup Entrepreneurship Pathway), ENTR 3360 Corporate Entrepreneurship and Innovation  (for the Corporate Entrepreneurship Pathway), and ENTR 3350 New Venture Creation  or ENTR 4340 International Entrepreneurship  (for the Social Entrepreneurship Pathway). Finally, students take their capstone Entrepreneurship course specific to their pathways, which include ENTR 4380 Business Incubation  or ENTR 4381 Managing New Ventures  (Startup Entrepreneurship Pathway), ENTR 4382 Leading and Managing Change  (Corporate Entrepreneurship Pathway), and ENTR 4383 Social Entrepreneurship  (Social Entrepreneurship Pathway). Alternatively, students may elect to not enter any Entrepreneurship Curriculum Pathway and instead pursue a general Entrepreneurship curriculum consisting of any of the above cornerstone courses followed by any of the 4000-level capstone Entrepreneurship courses.

Freshman Year


Total: 16-17 semester hours

Spring Semester


Total: 17-19 semester hours

Sophomore Year


Fall Semester


Total: 17-18 semester hours

Spring Semester


Total: 16 semester hours

Junior Year


Fall Semester


Total: 16 semester hours

Total: 15-16 semester hours

Senior Year


Fall Semester


Total: 14-16 semester hours

Spring Semester


Total: 16 semester hours

Return to {$returnto_text} Return to: Academic Degrees and Programs